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A more considered kind of guide

Straightforward reading on technology, personal care, smart devices and business sourcing General guides to help you ask useful questions before making a decision

Technology and beauty: a shared perspectivePerspective

Technology and beauty share a simple starting point: people’s needs do not exist in separate categories. A useful device and a considered routine both begin with understanding the intended use.

A considered guide to choosing electronicsTechnology

Write down the three main things you need the device to do. Compare the specifications that matter for those tasks, rather than choosing by the largest numbers or newest appearance alone.

A clearer routine More considered careBeauty & care

Before adding a product, understand its intended purpose and how it fits into your routine. More products do not automatically create a more suitable experience.

Five questions before your next deviceBuying considerations

Consider the problem it solves, how often you will use it and the alternatives you already have. Those answers help define priorities and budget.